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Community Dev Newsletter

Success through shenanigans with community management.

Hi, I'm Victoria! Join my Community Dev Newsletter for insight into games marketing, social, and community management. Get actionable tips, a skill testing question, and a roundup of resources straight to your inbox every month.

What to do with complaints ✨ Community Dev Newsletter #25

Community Dev Newsletter 🤠 HELLO. I am writing this newsletter in a sleepy haze due to post-GDC and April Fools shenanigans, but The Demands of Content™ wait for no one!!! SO LET'S GOOOOOOOOOO. 🎻🎻 I'm just a GIRL expected to do WORK that I SIGNED UP FOR 🎻🎻 This month's newsletter dives into: My strategy for figuring out what someone is complaining about A feedback activity 26 interesting community related links and job posts Whine whine whine Let's talk about figuring out what someone is...
26 days ago • 6 min read

Are you "the face" of a game? ✨ Community Dev Newsletter #24

Community Dev Newsletter 🤠 Hey everyone! Happy 2 YEARS(!!!) of the Community Dev Newsletter. 🥰🥳 This project has been so fulfilling, and I'm grateful to everyone for clicking and reading. Whether you just subscribed yesterday, responded to every single email, casually lurked, or just skimmed this, thank you so much!!!! I was so nervous this wouldn't be helpful (especially since there are so many great newsletters out there already), but all of you came together and contributed to much to...
about 2 months ago • 11 min read

Community & copywriting ✨ Community Dev Newsletter #23

Community Dev Newsletter 🤠 Alright, well. January has felt like several months in one. Yay February! (Hello, I'm back!) Me during the entirety of January. This month's newsletter dives into: Good writing and its usefulness as a community manager A copywriting activity 26 game marketing related job postings and 12 cool resources Copywriting & Community It can feel difficult to train a skill when there's so much out there to learn. So let's start small! Tiny steps every newsletter to level up a...
3 months ago • 5 min read

Do you need a community portfolio? ✨ Community Dev Newsletter #22

Community Dev Newsletter #22 🤠 Happy almost end of year aaAAHHH!!!! Before we dive into this - I'm taking a winter vacation from the newsletter in December, so the next newsletter will be in February. 🥰 I've been chatting with several community managers about portfolios recently. While it's not necessary, it did get me thinking about what one would look like. (It's pretty common for social media managers, for example.) Because I don't like talking about things I haven't done myself, I thought...
5 months ago • 5 min read

"A day in the life" launch recap ✨ Community Dev Newsletter #21

Community Dev Newsletter VICTORIA TRAN HELLO!!!?!?!?!?! October was BUSY for me! We launched a new Among Us map which went super well... Suspiciously well. Makes me think I've missed something haha. Oh the joy of being Young Man Celebrating Victory Isolated Anywho, one of the most common questions I get is "what does a typical day look like for you?" And while a launch day is far from typical, I did my best to track what my schedule looked like as I was going through it. Keep in mind this is...
6 months ago • 6 min read

What League of Legends is teaching me about community ✨ Community Dev Newsletter #20

Community Dev Newsletter VICTORIA TRAN Hi! Happy start of spooky month! 👻 I've been learning how to play League of Legends. Cue the chrous of "NOOOO VICTORIA" etc. WELL IT'S TOO LATE. HERE WE ARE. I only started a month ago, so everything is very new (and very fun!). The thing that's been resonating with me is just how much etiquette, vocabulary, and norms there are that have NOT been conveyed to me in the tutorial. (And has made a stranger very snippy with me in one of my first PvP games...
7 months ago • 6 min read

Leaders, communities, and sustainability ✨ Community Dev Newsletter #19

Community Dev Newsletter VICTORIA TRAN HELLLLOOOOOO! I'm recovering from PAX West this month so I may take longer to reply to responses to the newsletter. It was so fun meeting some of you and very very very cool to know you read this thing. 💗 If you're new here, hi! This newsletter has 3 main sections: first I usually chat about some community findings (or go off on a tangent), then we do a community activity together, and then the last bits are links to resources and job opportunities I've...
8 months ago • 6 min read

Sorry! ✨ Community Dev Newsletter #18

Community Dev Newsletter VICTORIA TRAN Hiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiii! I'm writing this newsletter post-jetlag from the conference I attended in Taiwan, so this will be shorter than usual. To make up for it, here's a shirt I found while I was there. I hope today and everyday is Tos day for you. (# Let's eat a yummy toast.) We're learning about crafting apologies in this feature, so hope you're ready to be sorry. (Threatening.) Community Activity 📝 Every month we do a new community...
9 months ago • 4 min read

Where do you find influencers? Who gets a game key? ✨ Community Dev Newsletter #17

Community Dev Newsletter VICTORIA TRAN It's-a me! Victori-a! Before we get into this month's activity, here are quick thoughts on the whole Threads-Bluesky-Mastodon-Cohost-Twitter alternative (follow me!) showdown going on right now. Basically: You don't need to know what to do. Adaptability and agility are the key in social media management, and this doesn't change that. Which one should you be on? Whichever one you like the best so far! Play around. See how the tides change. Or don't touch...
10 months ago • 5 min read

Discoverability and TikTok SEO ✨ Community Dev Newsletter #16

Community Dev Newsletter VICTORIA TRAN Hiiiii! Whoa, new format to the newsletter! I'm testing out what I like, so I guess you're part of my little science experiment hehe. :) Speaking of experiements, I've been playing around with discoverability and SEO. TikTok has slowly been taking over Google searches for younger gens, but why does this matter for you and your game? Well - it gives you more tools for your toolkit! It's no secret a ton of indie devs have talked about how great TikTok has...
11 months ago • 3 min read

Hi, I'm Victoria! Join my Community Dev Newsletter for insight into games marketing, social, and community management. Get actionable tips, a skill testing question, and a roundup of resources straight to your inbox every month.

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